The San Francisco Arts Education Project

Bold, new website redesign for a powerful non-profit

The San Francisco Arts Education Project give a quarter million public school students a voice through visual and performing arts. Founded in 1968, their sole mission has been to enrich the lives of children by facilitating hands-on participation in arts, taught by practicing artists. We collaborated with SFArtsED’s team to overhaul the site’s content and bring decade-old archives into an easily browsed format in the new website.

SERVICES: Strategy + UX, Web Design, Custom WordPress Development
sfartsed.org

Fifty years of personal expression, and counting.

We created a new, minimal website on WordPress, focusing on simplified user paths to action and reflecting the modern evolution of their storied past. With a priority of informing visitors about ongoing events, SFArtsED needed a robust and accessible system to conveniently organize exhibitions past, present and future. To keep these events and programs up-to-date, we provide prompt maintenance and continuous communication.

“In a nonprofit organization, limited resources too often result in the delay of important projects, like updating the website. At the San Francisco Arts Education Project, we found our website less viable with each passing year, and when it came time to celebrate our 50th anniversary, we realized the website project could wait no longer. It was a daunting prospect, updating the website in every way, but the team from Square M Design helped us through it step by step. They got to know us and the many facets of the organization, and the resulting site, new from top to bottom as well as beautiful and functional from top to bottom, has been a huge hit and allows us to feel like we’ve joined the 21st century. Our continuing relationship with Square M for site updates has been like having a dedicated staff member to assure that the website is keeping up with our events and programs. Their quick response and expertise has turned our website, something that used to be an arduous task and well out of our skill set, into something we take pride in and use as a powerful tool for our arts education organization.”

– Chad Jones
Executive Director | SFArtsED